Intent data

How B2B Intent Marketing Strategies Are Shaping Marketing in 2021

Article is about b2b intent marketing strategies marketing

Intent-based marketing is the process of directing campaigns to targeted users or buyers who have indicated an interest in a particular product or service. An intent marketing campaign develops tailored messages based on data about your ideal clients’ online behavior. For marketers to successfully reach their clients, intent marketing is becoming a crucial technique. The secret to […]